Diesel celebrates Pride month with extensive Tom of Finland Foundation collaboration

13th May 2022, 5:02 pm


Glenn Martens references Tom of Finland’s hyper-masculinized work across T-shirts, shirts, denim pieces, underwear and more.



In honor of Pride month, Glenn Martens’ Diesel has teamed up with Tom of Finland Foundation for a comprehensive capsule collection. The collaboration goes to show that collections celebrating and supporting the LGBTQIA+ community can go beyond adding a rainbow, as there is much more within queer culture that makes for great artistic references.

Dubbed the AllTogether collection, the collaboration takes from artworks selected from the Foundation’s catalog, bringing them to life on genderless pieces, comprising jeans, T-shirts, sweatshirts and intimates.

Diesel also references more colorful artworks from Tom of Finland Foundation, adding it to bowling shirts, shorts and a bag once more. Trompe-l’œil appears in the form of arms wrapping around the chest on a vest — nodding to a signature of Martens’ work who used the photorealistic process in both Diesel’s Fall/Winter 2022 runway show and for his work with Jean Paul Gaultier — while a range of white staples also appear, ranging from a denim jacket and jeans to socks and underwear.








About the Exhibition Artists Venice Paris Catalogue Press About the Exhibition On the occasion of Tom of Finland’s birthday (8th May), Tom of Finland Foundation and The Community have curated a group exhibition, supported by Diesel, presenting Tom of Finland Foundation’s permanent collection. AllTogether explores the erotic art collection consisting of thousands of artworks, spanning… View Article
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Published: 13th May 2022

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